Hardware is Hard.
We Solved It.
Want GPS devices sending real-time data into your platform? We deliver everything you need in one clean JSON stream: load balancing, firmware and chip differences, inventory, supply chain, and cellular connectivity. All handled. All included.
Think of it as AWS for GPS hardware.
From Discovery Call to Live Data: Weeks, Not Months.
The typical path from first conversation to devices streaming data into your platform is 2 to 4 weeks. Compare that to the DIY alternative.
We Handle the Hard Part.
Hardware. Cellular. Firmware. One JSON stream. Everything else is our problem.
BrickHouse GPS has spent 21 years building the infrastructure, relationships, and expertise to handle every layer of this stack. You skip straight to the JSON.
The Real Cost of Going It Alone.
Every workstream you own. Every risk you carry. Until now.
| Workstream | DIY Hardware | BrickHouse HaaS |
|---|---|---|
| Factory and manufacturer relationships | You build them from scratch | 21 years of relationships, already in place |
| Minimum order quantities | Tied to factory MOQs | Order exactly what you need |
| Lead time from order to deployment | 4+ months overseas | Ships from US warehouse in days |
| Chip configuration and firmware | Requires a firmware engineer | Configured and managed by us |
| OTA firmware updates | You build the update system | Automated by our team |
| Protocol parsing per device type | Custom parser per hardware family | One JSON schema, all devices |
| SIM provisioning and management | Source SIMs, activate, manage pool | Active SIMs included with every device |
| Cellular coverage and roaming | Negotiate carrier contracts yourself | Contracted coverage on all major and regional carriers |
| Inventory and warehousing | Capital tied up in stock | We warehouse, monthly per device |
| White-label fulfillment to end users | You build a fulfillment operation | Blind shipped under your brand |
| Device support and troubleshooting | Your support team handles it | Our hardware team handles it |
| Supply chain risk | Fully on you | Fully on us |
Which One Are You?
Add GPS hardware to your platform without hiring a hardware team.
You're a developer at a software company that needs location or asset tracking functionality. You know exactly what data you need. You just don't want to spend 18 months sourcing hardware, negotiating with carriers, and debugging firmware before you can write a single line of application code. BrickHouse GPS gives you a clean JSON stream from day one. Your integration is one webhook. Everything else is our problem.
- ✓Ship your hardware feature in weeks, not quarters
- ✓One API schema regardless of which device your customers use
- ✓No firmware engineers, no carrier contracts, no warehouse ops
- ✓Scale device volume without changing your integration
12+ Devices. One Schema.
Every device in our lineup, regardless of connection type or chipset, delivers the same JSON schema to your webhook. Build your integration once. It works for all of them.
Plugs directly into the OBD-II or J1939 port. No installation required. Three models:
Two Ways In. One Hardware Layer.
Not a remote-control API. Two distinct options. Run both at once if you want.
Your platform. Our hardware layer.
Your end users interact exclusively with your software. BrickHouse GPS is completely invisible. We ship the hardware, manage cellular, configure firmware, and stream clean JSON to your webhook. You build the product. We handle everything underneath it.
- ✓Your brand, your UI, your product
- ✓BrickHouse GPS is invisible to your customers
- ✓You handle your own customer support
- ✓One webhook. One schema. All devices.
Your software + our telematics platform.
Your end users get a login to the BrickHouse GPS telematics platform, which can be white-labeled under your brand. Our API passes data between your software and our platform so both stay in sync. Your customers get our full feature set (maps, alerts, reports, history) while your software handles the rest of their workflow.
- ✓White-label available under your brand
- ✓We handle tech support if branded BrickHouse GPS
- ✓You handle tech support if white-labeled
- ✓Your customers access our full feature set
Once devices are deployed in the field, the same data stream can be forked to send data to two places at once: our platform and your platform simultaneously. This means you can go live immediately using our platform's full feature set while you build your own product in parallel. As you add functionality to your platform, your customers migrate over on their own timeline. The same devices, the same data stream, zero hardware changes required.
Three Steps to Live Data
One Webhook. That's It.
Integrating with BrickHouse GPS HaaS is intentionally simple. You build a single HTTP listener. We point the data at it. You never touch another piece of the stack.
We move your data. We don't keep it.
Every data packet from your devices passes through our servers on its way to yours. We cache it only long enough to confirm you received it, then we delete it. We don't store your data, share it, sell it, or use it for any other purpose. It's your data and it goes where you tell it to go.
Built by Developers. Trusted by Platforms.
Software teams use BrickHouse GPS to power their location-aware products without building a hardware team.
"Coming soon. We are collecting quotes from our current HaaS customers."
"Coming soon. We are collecting quotes from our current HaaS customers."
"Coming soon. We are collecting quotes from our current HaaS customers."
Less Than Building It Yourself. Faster Than Anything Else.
The question is not what we cost. It's what it costs to do this without us. A hardware engineer, firmware developer, carrier account manager, and warehouse operation are fixed costs you carry forever. Our per-device monthly model means you only pay for what you deploy, at our scale.
Tell us about your deployment and we'll build your exact quote on the discovery call.
Make your selections above to unlock your quote.
Device protocols, HaaS, and the Locate GPS API.
What's the difference?
What is a device protocol, and do I need to know it?+
Every GPS device has its own firmware-level language for sending data to a server and receiving commands. The format is unique to each device and each firmware version. If you integrate directly with a device, you have to parse its specific data format, learn its command set, and maintain that integration as firmware changes. This is the hard path. When you use BrickHouse GPS HaaS, you never touch a device protocol. We handle all of that on our end and send you one clean, normalized JSON stream regardless of which device is in the field.
What exactly is Hardware as a Service (HaaS)?+
HaaS is the simplest integration path. You create a webhook listener on your platform — a URL that accepts an HTTP POST. We push a unified JSON payload to that endpoint every time a device reports. The data schema is identical regardless of which device type is in the field. You don't need to know anything about GPS hardware, cellular carriers, firmware versions, or device protocols. Optionally, you can send commands back through our system to change device behavior, but that is not required to get started.
What is the Locate GPS API, and is it the same as HaaS?+
No — they are separate offerings. The Locate GPS API is for companies that are using or reselling our Locate GPS platform. It lets you connect an ERP or other software to Locate, automate actions inside the platform such as creating geofences and alerts, and manage devices at scale without logging in manually. For example, you could provision hundreds of devices, update alert thresholds, or export trip history — all via API calls. HaaS, by contrast, is for companies building their own platform who want the raw GPS data pushed directly to them. Most customers use one or the other, not both.
When would someone use both HaaS and the Locate GPS API at the same time?+
This is uncommon, but it happens during platform migrations. If you are currently reselling Locate GPS to your customers and you are building your own in-house platform to eventually replace it, you might run both in parallel during the transition. Your customers continue using Locate GPS while your new platform receives the same raw data via HaaS. Once your platform is ready, you migrate customers over and wind down the Locate GPS side. Same devices, same data stream — no hardware changes required.
What happens to my data? Does BrickHouse GPS store it?+
No. With HaaS, your data passes through our servers in transit to yours. We cache each packet only long enough to confirm your endpoint received it, then we delete it. We do not store your data, share it with third parties, sell it, or use it for any purpose other than delivering it to you. This is different from our Locate GPS platform, which does store data on your behalf so you can run reports and view history. With HaaS, the data is yours and it goes where you tell it to go. We are just the pipe.
Skip the Hardware Problem.
Ship Your Product.
Fill out the form and one of our integration experts will reach out within one business day. Tell us what you're building and we'll tell you exactly how we can support it.
You've seen the problem. You've seen what we deliver. The next step is a single conversation with one of our solutions engineers, someone who has done this integration dozens of times and can tell you in 30 minutes exactly what your deployment looks like, what it costs, and how fast you can be live.
No pitch. No deck. Just a technical conversation about your platform and a detailed quote.
Talk Tech to Tech
Tell us what you're building. We'll connect you with one of our solutions engineers for a discovery call. No sales pitch. Just a technical conversation about fit and a detailed quote.